Amazon India expands grocery offering to new cities
Amazon India has expanded its grocery offering Amazon Fresh to Kolkata, Ahmedabad, Pune and Chennai. With this, Amazon Fresh is now operational in eight cities.
The company said it has also expanded its infrastructure with new centres in Bengaluru, Mumbai, Hyderabad and Delhi-NCR as customer demand for the grocery category grows.
Through this expansion, Amazon India has more than 25 Amazon Fresh centres, designed to ensure safe storage of products in the category with freezer and refrigeration zones, special packaging for frozen food.
This is in line with the upcoming Diwali festival, as the company expects grocery orders to spike up during this period, with more customers looking online to fulfil their household needs.
“The investment in these specialized centres is in line with our long-term commitment to invest in India and create hundreds of job opportunities. We have ramped up our operational capabilities in cities where we already offered this service, and added 4 new cities ahead of the festive season to meet customer needs” said Prakash Kumar Dutta, vice president – fulfilment operations and supply chain, Amazon India.